Aberdeen Group
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| Public | |
| Industry | Technology Services, Content Marketing Services, Research |
| Founded | 1988 |
| Headquarters | Waltham, Massachusetts, United States |
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Key people
|
Gary Skidmore, CEO |
| Website | aberdeen.com |
Aberdeen Group, Inc. is an American technology and services company.
Aberdeen conducts primary research studies surveying individuals as to their decisions and experiences when it comes to running their business.
Aberdeen Group was acquired by direct marketing company Harte-Hanks in September 2006.
Aberdeen Group was acquired by Halyard Capital, a New York-based private equity fund in April 2015.
Aberdeen Group market research areas include the following:
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Wikipedia