The 1968 Cotton Bowl Classic, part of the 1967 bowl game season, took place on January 1, 1968, at the Cotton Bowl in Dallas, Texas. The competing teams were the Alabama Crimson Tide, representing the Southeastern Conference (SEC), and the Texas A&M Aggies, representing the Southwest Conference (SWC) as conference champions. Texas A&M won the game 20–16.

The 1967 Alabama squad finished the regular season with an 8–1–1 record. The Crimson Tide opened the season ranked #2 only to tie Florida State in their opening game and lose to eventual conference champion Tennessee. Following their victory over South Carolina, Alabama accepted an invitation to play in the Cotton Bowl on November 20. The appearance marked the third for Alabama in the Cotton Bowl, and their 21st overall bowl game.

Texas A&M finished the regular season with a 6–4 after opening the season 0–4 with losses to SMU, Purdue, LSU and Florida State. With a 10–7 victory over Texas in the regular season finale, the Aggies secured their position in the Cotton Bowl as SWC champions. The appearance marked the third for the Aggies in the Cotton Bowl, and their eighth overall bowl game.

...
Wikipedia