Wonka's Chocolate Factory is a fictional confectionery production factory that appears in Charlie and the Chocolate Factory. It is run by Willy Wonka.
In both the book and the films, the location of the Wonka factory is ambiguous.
Willy Wonka began his candy empire in 1985 with a small shop in town. The word spread across the world, Wonka decided to expand. Five years later, he built a chocolate factory, "fifty times as big as any other."
His recipes were so popular that competitors were stealing his secret recipes by sending in spies to pose as his workers. Feeling betrayed after hearing that his competitors have copied his recipes, Wonka told all his workers to go home and closed the factory in an attempt to save it.
Some time later, he re-opened the factory and chocolate was created once more. But that left a mystery: no person had been in the factory for 15 years. Yet in the last decade and a half, the candy tasted better and better. It is revealed during a tour that the workers are a race of people called the Oompa-Loompas from Loompaland.
There are four main rooms that the tour goes through, losing one child at a time. They pass many other rooms but do not enter.
The Chocolate Room is the first room that the group enters. It is said that everything in this room is edible: the pavements, the bushes, even the grass. There are trees made of taffy that grow jelly apples, bushes that sprout lollipops, mushrooms that spurt whipped cream, pumpkins filled with sugar cubes instead of seeds, jelly bean stalks, and spotty candy cubes. The main icon of the room is the Chocolate River where the chocolate is mixed and churned by the waterfall, but must be untouched by human hands. Willy Wonka proclaims, "No other factory in the world mixes its chocolate by waterfall."
Pipes that hang on the ceiling come down and suck up the chocolate, then send it to other rooms of the factory such as the Fudge Room. Augustus Gloop falls into the chocolate river and is sucked into the pipe leading to the Fudge Room after falling into the river while drinking from it. Augustus is disqualified from winning the chocolate factory because of his inability to control his gluttony. Wonka had an Oompa-Loompa take Mrs. Gloop to the Fudge Room to look for her son.
Also, there is Pink Sweet Boat that is operated by Oompa-Loompas which takes the tour group on a Chocolate River Ride.