Acronym | WOW |
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Founded | 2000 |
Defunct | March 3, 2001 |
Style | Women's professional wrestling |
Headquarters | Los Angeles, California (2000) |
Founder(s) | David McLane |
Owner(s) | David McLane (2000) Jeanie Buss (2000) |
Website | WOWE.com |
WOW Unleashed | ||||
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Information | ||||
Promotion | Women of Wrestling | |||
Date | February 4, 2001 | |||
Attendance | ~9500 | |||
Venue | Great Western Forum | |||
City | Inglewood, California | |||
Pay-per-view chronology | ||||
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Women of Wrestling, aka WOW!, is a women's professional wrestling promotion founded in 2000 by David McLane, previously the founder of Gorgeous Ladies of Wrestling. It is based in Los Angeles, California and is owned by Los Angeles Lakers owner and president, Jeanie Buss and McLane. The promotion launched a series of syndicated programs in the 2000-01 television seasons in 102 TV markets using a similar format of character driven performers, with names befitting a comic book series, such as Jungle Grrrl, an inmate tag-team complete with orange jump suits named Caged Heat, a Hollywood starlet named Lana Star and the Persian Princess,
WOW programs were able to stand out from other wrestling programs by offering television viewers and live event audience an all female troupe of performers who played campy villains and heroines in all sizes and nationalities. By being the only entertainment source of its kind, WOW captured a strong adult demographic following with its primary audience, the male television audience (18–49 years of age) generating 25% higher ratings than its secondary audience of young women (18-24), teens, and tweens (7-12).
In December 2014, WOW! announced their launch into digital media in 2015. Marketed as "WOW Superheroes" its characters are empowered women from all different backgrounds and professions.
Season 2 of the show premiered on March 1, 2016 on YouTube. Its fourth season premiered February 28, 2017.
WOW programming was aired in first-run syndication, often late at night and packaged with other sports-entertainment programming. The promotion aired about twenty four original one-hour episodes, fielding a single pay-per-view, Women of Wrestling Unleashed.
The majority of WOW's performers were rookies to the business, recruited from backgrounds in modeling, acting, stunt work, and martial arts. Selina Majors (who wrestled as "Bambi") and Thug (who wrestled as "Peggy Lee Leather") were the trainers for the company.