City | Stafford |
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Broadcast area | Staffordshire |
Slogan | All About Feelgood |
First air date | 12 June 2016 |
Format | Community Radio |
Owner | Independent |
Website | www.windmillbroadcasting.com |
Windmill Broadcasting is an online local community radio station, broadcasting to the people of Stafford and its environs, including Stone, Eccleshall and Penkridge, from the Broad Eye Windmill. It is branded as a 'Feel Good' radio station, and is the only known radio station in the world to broadcast from a windmill.
Windmill Broadcasting can be heard online, on TuneIn, and on Wi-Fi radios, and is operated entirely by volunteers, with no paid members of staff.
Windmill Broadcasting started as Stafford Radio on 11 December 2011, the station having decided a year earlier that the Broad Eye Windmill was a perfect location for a radio station. In preparation to start broadcasting, in studio one, a specially made curved desk was made for the presenters, which fitted around the building's curved interior. As well as this, partitioned walls were put up to create a studio space, and carpet tiles were fitted to the wall to make the studio more sound proof.
Since launch, Windmill Broadcasting has been self-funded through show and feature sponsorship, rather than advertising, which means no adverts are aired during the station's output. As well as this, owing to its 'Feel Good' nature, the station airs no news or travel reports. These choices, along with the renovation project and 'quirky' location of the Broad Eye Windmill, were implemented to make Windmill Broadcasting unique, and to offer an uninterrupted listening experience.
In 2016, due to two of the directors wanting to leave, a change in management occurred, and the station re-branded to Windmill Broadcasting.
Presently, Windmill Broadcasting broadcasts online from Tuesday nights to Sundays, with specialist shows in the evening, varying from Rock music to Dance music.