Private | |
Industry | Software, distribution, monetization, consumer services, mobile game developer |
Founded | Washington (1998) |
Founder | Alex St. John, Jeaneane Falkler, Jeremy Kenyon |
Headquarters | 18578 NE 67th Court, Bldg. 5, Redmond, WA 98052 |
Products |
Video games See the list |
Website | WildTangent.com |
WildTangent is a Redmond, Washington based game network, privately held in the United States that powers game services for several PC manufacturers including Dell and HP. Collectively, WildTangent’s owned and operated service reaches over 20 million monthly gamers in the United States and Europe with a catalog of more than 1000 games from nearly 100 developers.
The company launched an Android games service at the end of 2011 with T-Mobile. The company also manages the advertising sales for a group of gaming properties including Mochi Media, Sony Online Entertainment's Free Realms, PopCap, PlayFirst, as well as Artix’s AdventureQuest, DragonFable, Namco, and MechQuest properties.
The company owns a patent portfolio covering in-game advertising and app delivery technologies.
WildTangent makes money through a combination of online sales, subscription, advertising and micro-transactions using a proprietary micro-currency called WildCoins.
WildTangent's catalog includes over 1,500 games from 3rd-party developers.
Approximately 30 of the games in the WildTangent catalog were produced by the company's own WildTangent Game Studios. The rest of the games on the WildTangent game network are from other game developers and publishers. this includes game like Mall World which the company has represented to integrate major brands like Levis.
Originally, WildTangent produced advergames for various companies, including Nike, Coke, and Ford. The company no longer develops advergames. WildTangent used to be a publisher of Sandlot Games. But now, it's only the distributor due to the rebrand of Sandlot Games.