"Whoa!" was the lead single released from Black Rob's debut album, Life Story. The song was produced by Diggin' in the Crates Crew member Buckwild. Released in early 2000, "Whoa!" became Black Rob's biggest hit. It narrowly missed the top 40 of the Billboard Hot 100, peaking at number 43, and reached the top 10 on both the R&B and Rap charts. To date, it remains Rob's only solo single to have reached the Hot 100.

In addition to Life Story, "Whoa!" has also appeared on the compilations The Source Hip Hop Music Awards 2000, Bad Boy's 10th Anniversary... The Hits, and Bad Boy 20th Anniversary Box Set Edition.

The video was directed by Jeff Richter, the video features Rob alongside Puffy and a bunch of people near a New York street. It then shows Rob entering a strip club complete with television screens and strippers dancing as he's partying with the people around him. Midway through, Black Rob gets a call from Puffy telling him that he's bringing in the truck, with Black Rob and the other strippers replying to pull up near the fire escape. As P. Diddy is driving he turns up the radio volume to listen to the aforementioned song, unaware that he's driving up to a one-way street. He panics as he tries to turn the truck away from incoming cars, spinning it around as it almost hits a man carrying groceries (with both him and P. Diddy saying the aforementioned title in response to what happened). The truck ends up under the fire escape where Black Rob is waiting as he jumps onto the flatbed with fireworks exploding from it. The truck continues to drive along the streets with both Black Rob and Puffy on the flatbed. Intercut are scenes of Rob near a brick background and driving various vehicles at high speed along with his friends.

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Wikipedia