Location | North Bethesda, Maryland, U.S. |
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Coordinates | 39°2′30″N 77°6′26″W / 39.04167°N 77.10722°WCoordinates: 39°2′30″N 77°6′26″W / 39.04167°N 77.10722°W |
Address | 11301 Rockville Pike, North Bethesda, MD 20895 |
Opening date | March 7, 1977 |
Closing date | January 4, 2015 |
Developer | Lerner Enterprises |
Owner | Lerner Enterprises |
No. of stores and services | 125 (124 vacant) |
No. of anchor tenants | 1 (2 vacant) |
Total retail floor area | 800,000 sq ft (74,000 m2) |
No. of floors | 3 of retail (Lord & Taylor on 2; former Bloomingdale's on 4) |
White Flint Mall was a shopping mall located along Rockville Pike in Montgomery County, Maryland that closed in early 2015 and demolished thereafter.
The mall opened in 1977 and was initially anchored by Lord & Taylor, I. Magnin and the second Bloomingdale's location in the Washington D.C. area (after Tyson's Corner Center). Borders Books and Music took over the I. Magnin location in 1992; it closed in 2011. I. Magnin was only on levels 2 & 3 while Lord & Taylor was on levels 1 & 2. Raleigh Haberdasher also had a suburban branch at the center.
Some shopping areas revolved around a motif; Georgetown on the third floor and Via Rialto on the ground floor, which were recreations of the urban districts in Washington and Venice. The latter was a block of shops and restaurants stretching from the center court to the main entrance facing Rockvile Pike where Bertucci's and Cheesecake Factory later stood. Both Georgetown and Restaurant Row, home to Intermission Nightclub and Dining Disco in the late 1970s, the first shopping mall disco in the country, were replaced by Dave & Busters. Other restaurants and fast food vendors populated the mall including the food court The Eatery which went from a darker earth tone color motif to bright neon in the 1980s as well as the third floor loft overlooking the center court.
The mall found creative ways to promote itself over the years. White Flint was the first mall to issue its own credit card to frequent shoppers. To celebrate its 25th anniversary, the mall released its own Monopoly game entitled "White Flint-opoly".