What to Do When You Are Dead
| What to Do When You Are Dead | ||||
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| Studio album by Armor for Sleep | ||||
| Released | February 22, 2005 | |||
| Recorded | August–October 2004 | |||
| Studio | Water Music and The Machine Shop, Hoboken, New Jersey | |||
| Genre | Emo, punk rock | |||
| Length | 44:15 | |||
| Label | Equal Vision | |||
| Producer | Machine | |||
| Armor for Sleep chronology | ||||
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Singles from What to Do When You Are Dead |
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| Professional ratings | |
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| Review scores | |
| Source | Rating |
| AllMusic |   |
| Chart Attack | Favorable |
| Drowned in Sound | 5/10 |
| LAS Magazine | 7.5/10 |
| Melodic |  |
| musicOMH | Favorable |
| Now | 2/5 |
What to Do When You Are Dead is the second studio album by American rock band Armor for Sleep. Following the completion of two songs written from the perspective of being dead, vocalist/guitarist Ben Jorgensen created a whole story from this perspective. What to Do When You Are Dead is a concept album, with each song telling the story of the protagonist's suicide as well as his journey through the afterlife. Recording took place between August and October 2004 with producer Machine. A rough mix of "Car Underwater" was made available in November, followed by two US tours in February 2005. What to Do When You Are Dead was released on February 22 through independent label Equal Vision Records.
In March 2005, a music video was released for "Car Underwater", and following a couple of US tours in April and May, the song was released as a radio single. The group performed on Warped Tour, before touring across the US in September and November. Later in November a music video was released for "The Truth About Heaven", followed by a UK tour in December. In early 2006, the group went on a headlining US tour, titled The Invisible Sideshow Tour, for three months, before appearing on Warped Tour again. What to Do When You Are Dead received mixed-to-favourable reviews and went on to sell over 200,000 copies. It peaked at number 101 on the Billboard 200 and reached the top 10 on two other Billboard charts. To celebrate the album's 10th anniversary, the group reunited to play a series of shows in late 2015.
Armor for Sleep signed to independent label Equal Vision Records in February 2003, who would release the group's debut album Dream to Make Believe in June that year. According to AllMusic biographer James Christopher Monger, the release "secured the band a solid spot in the growing emo-pop scene". This resulted in the group performing alongside Taking Back Sunday, Piebald and Thursday, among others.
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