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WTVR-TV

WTVR-TV
WTVR6.png
Richmond/Petersburg, Virginia
United States
Branding CBS 6 (general)
CBS 6 News (newscasts)
Slogan Working For You. (newscasts)
The Weather Authority (weather)
Channels Digital: 25 (UHF)
Virtual: 6 (VHF)
Affiliations
Owner Tribune Broadcasting
(WTVR License, LLC)
First air date April 22, 1948; 68 years ago (1948-04-22)
Call letters' meaning TeleVision Richmond
Former channel number(s)
  • Analog:
  • 6 (VHF, 1948–2009)
Former affiliations
  • NBC (1948–1955)
  • CBS (1948–1956; secondary until 1955)
  • ABC (1948–1960; secondary until 1956)
  • DuMont (secondary, 1948–1955)
Transmitter power 410 kW (digital)
Height 347 m (digital)
Facility ID 57832
Transmitter coordinates 37°30′45″N 77°36′5″W / 37.51250°N 77.60139°W / 37.51250; -77.60139
Licensing authority FCC
Public license information: Profile
CDBS
Website wtvr.com

WTVR-TV, virtual channel 6, is a CBS-affiliated television station located in Richmond, Virginia. The station is owned by Tribune Broadcasting, a subsidiary of Tribune Media Company. It broadcasts on physical digital channel 25, using the virtual channel assignment of 6.1 via PSIP (to associate it with its 60-year former position on analog channel 6), and its studios and tower are located on West Broad Street in the West End of the city of Richmond. The tower is also the transmitter for former sister station WTVR-FM and NPR member WCVE-FM.

When the channel 6 license in Richmond came up for bids before the Federal Communications Commission, it was thought to be a foregone conclusion that the license would go to either Larus and Brother Tobacco Company, owner of WRVA, or Richmond Newspapers, owner of WRNL, since they were reckoned as Virginia's leading broadcasters. However, for reasons that remain unknown, neither station submitted a bid. The only applicant turned out to be the Richmond Broadcasting Company, which was nowhere near as large as either WRVA or WRNL. Its owner, auto parts dealer Wilbur Havens, also owned WMBG (AM 1380) and WCOD (98.1 FM). FCC approval was a mere formality, and WTVR took to the air on April 22, 1948, as the first television station south of Washington, D.C. (WTVR's station ID famously proclaimed it to be "The South's First Television Station" as a result). It became an NBC affiliate June 1, 1948. For many years, it used a colorized version of its original ID slide to open newscasts. Then as now, the station operated from a converted bus garage on West Broad Street, where WMBG had been based since 1939.

In 1953, WTVR activated its tall tower, located adjacent to its West Broad studios. The 843-foot (257 m) (1,049-foot (320 m) above sea level) tower is considered part of the Richmond skyline, and can be seen for several miles around Richmond. WTVR used a graphical version of the tower in its news opens for several years in the 1980s and early 1990s.


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