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WSFL-TV

WSFL-TV
WSFL 2017 Logo.png
Miami/Fort Lauderdale, Florida
United States
Branding The CW South Florida (general)
NewsFix SFL (newscast)
Channels Digital: 19 (UHF)
Virtual: 39 ()
Affiliations
Owner Tribune Broadcasting
(WSFL, LLC)
First air date June 1, 1982; 34 years ago (1982-06-01)
Call letters' meaning We're in South FLorida
Former callsigns
  • WDZL (1982–1998)
  • WBZL (1998–2006)
Former channel number(s)
  • Analog:
  • 39 (UHF, 1982–2009)
Former affiliations
Transmitter power 1,000 kW
Height 276 m
Facility ID 10203
Transmitter coordinates 25°58′8.3″N 80°13′19.2″W / 25.968972°N 80.222000°W / 25.968972; -80.222000Coordinates: 25°58′8.3″N 80°13′19.2″W / 25.968972°N 80.222000°W / 25.968972; -80.222000
Licensing authority FCC
Public license information: Profile
CDBS
Website sflcw.com

WSFL-TV, virtual channel 39 (UHF digital channel 19), is a CW-affiliated television station located in Miami, Florida, United States. The station is owned by the Tribune Broadcasting subsidiary of Tribune Media Company. WSFL-TV maintains studio facilities, which are shared with the Sun-Sentinel newspaper, located on East Las Olas Boulevard and Southeast 2nd Street in Fort Lauderdale; its transmitter is located between Northwest 210th and 207th Streets in Andover. On cable, the station is carried on Comcast Xfinity's system in West Palm Beach (despite the presence of in-market CW affiliate WTVX).

The station first signed on the air on June 1, 1982 as WDZL. It was originally owned by Channel 39 Broadcasting Ltd. Operating as an independent station, the station maintained a general entertainment format consisting of cartoons, off-network dramas, classic movies, a few older off-network sitcoms, and religious programs. Odyssey Partners, which would later evolve into Renaissance Broadcasting (and which had owned WTXX, now WCCT-TV, in Waterbury, Connecticut), owned an interest in WDZL.

In December 1984, Grant Broadcasting System signed on competing independent WBFS-TV (channel 33) with a stronger general entertainment lineup, and surpassed WDZL in the ratings immediately. Still, WDZL was profitable, especially with the large amount of barter cartoons that was available to the station. It was still running programs that other area stations passed on until the wave of affiliation switches in January 1989. When WCIX (channel 6, now WFOR-TV on Channel 4) was sold to CBS and dropped most of its syndicated programs, Fox programming moved to WSVN (channel 7), which lost its NBC affiliation to WTVJ (channel 4, now on channel 6), which became an NBC-owned station at that time. A couple of the cartoons that WCIX held rights to were acquired by WSVN to air on weekend mornings. Most of WCIX's movie packages also were purchased by WSVN. A couple of syndicated programs also remained on WCIX. But the rest of the programs that were dropped from WCIX, mostly cartoons and sitcoms, were acquired by WDZL. This helped WDZL to become a far stronger independent station by the early 1990s. The station acquired the rights to Fox Kids after WSVN dropped the programming block in 1993.


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