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WMCN-TV

WMCN-TV
WMCN44.png
Atlantic City, New Jersey/Philadelphia, Pennsylvania
United States
City Atlantic City, New Jersey
Branding WMCN44
Slogan Tri-State Area's Independent TV Station
Channels Digital: 44 (UHF)
Virtual: 44 ()
Subchannels 44.1 Independent
44.2 The Action Channel
Affiliations Independent (mid December 2014–present)
Owner Lenfest Broadcasting, LLC
(WMCN License Holdings, LLC)
First air date May 29, 1981; 35 years ago (1981-05-29)
Call letters' meaning Market
Connect
Network
Former callsigns WWAC-TV (1981–2003)
Former channel number(s) 53 (UHF analog, 1981–2002)
Former affiliations Bounce TV (mid December 2014)
Transmitter power 200 kW
Height 212 m (696 ft)
AMSL: 241 m (791 ft)
Facility ID 9739
Transmitter coordinates 39°43′41″N 74°50′39″W / 39.72806°N 74.84417°W / 39.72806; -74.84417 (WMCN-TV) WMCN-TV, Waterford, New Jersey
41 dBu Service contour
Licensing authority FCC
Public license information: Profile
CDBS
Website wmcn.tv

WMCN-TV, UHF digital channel 44, is an independent television station serving Philadelphia, Pennsylvania, United States that is licensed to Atlantic City, New Jersey. The station is owned by Lenfest Broadcasting, LLC. WMCN maintains studio facilities in Cherry Hill, New Jersey, and its transmitter is located in Waterford Works, New Jersey.

It is carried throughout the market by DirecTV, Dish Network, Verizon FiOS and on most Comcast cable systems. WMCN is also carried on cable in Ocean County (part of the New York City television market) on Comcast channel 27 in standard definition, and on digital channel 794 in high definition.

The station first signed on the air on May 29, 1981 as WWAC-TV, originally broadcasting on UHF channel 53. The station changed its callsign to WMCN-TV in 2003. In 2009, the station was rebranded as "Get It On TV Philadelphia" to reflect its focus on the entire Philadelphia market, not just Atlantic City. Most of the station's programming consisted of infomercials, many of which were produced by WMCN for local companies. The remainder of WMCN's schedule is filled with several hours per week of regional faith-based telecasts as well as children's and community interest programming.

In 2011, WMCN obtained rights to broadcast games from the Philadelphia Soul, broadcasting a majority of their regular season games on the station.


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