WBXH-CD
 |
|
|
Baton Rouge, Louisiana United States |
|
|---|---|
| City | Baton Rouge |
| Branding | "MyBRTV" (general) 9 News This Morning - The BIG Xtra Hour (7:00 a.m. morning newscast) |
| Slogan | Where X Marks the Spot |
| Channels |
Digital: 39 (UHF) Virtual: 39 (PSIP) |
| Subchannels | 39.1 MyNetworkTV 39.2 Grit 39.3 Escape |
| Affiliations | MyNetworkTV (2006–present) |
| Owner |
Raycom Media (WAFB License Subsidiary, LLC) |
| First air date | 1995 |
| Call letters' meaning | The BoX is Hot! (former slogan based on affiliation) |
| Sister station(s) | WAFB |
| Former channel number(s) |
Analog: 46 (UHF, 1995–2002) |
| Former affiliations |
The Box (1995–2001) MTV2 (2001–2003) UPN (2003–2006) |
| Transmitter power | 150 kW 5.57 kW (WAFB-DT4) |
| Height | 510 m 511 m (WAFB-DT4) |
| Facility ID | 51806 589 (WAFB-DT4) |
| Transmitter coordinates |
30°36′50″N 91°14′2″W / 30.61389°N 91.23389°W 30°26′35.6″N 91°10′55″W / 30.443222°N 91.18194°W (WAFB-DT4) |
| Licensing authority | FCC |
| Public license information: |
Profile CDBS |
| Website | www.wbxh.tv |
WBXH-CD is the Class A MyNetworkTV-affiliated television station for Baton Rouge, Louisiana. It broadcasts a digital signal on UHF channel 39 from a transmitter southwest of Arlington. Owned by Raycom Media, the station is sister to CBS affiliate WAFB. The two stations share studios on Government Street in downtown Baton Rouge. The station is seen via satellite through Dish Network and on cable through AT&T U-verse and Cox Communications.
WBXH began broadcasting in 1995 and was owned by the Box LP Group who owned low-power affiliates of The Box music channel across the United States. In 2001, it became an affiliate of MTV2. The station operated on UHF channel 46 until WAFB signed-on its digital signal on the same channel in 2002. This led WBXH to change channels to 39. It was purchased by Raycom Media in 2003 and became a UPN affiliate. WBXH was the third and final station in Baton Rouge to be affiliated with the network, as UPN was originally programmed on WBTR from 1995-1999 and then on KZUP from 1999-2003. It showcased itself as "UPN the Block" and used a duo known as "Rider and the Fish" to promote programming and various locales around Baton Rouge. On January 24, 2006, TimeWarner (which was the owner of The WB at that time) and CBS Corporation (which purchased UPN at the start of 2006) announced that their The WB and UPN networks would be shutting down and that those two companies would combine their resources to create a new television service. The newly combined network would be called The CW. The letters would represent the first initial of its respective corporate parents.
...
Wikipedia