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Vogue Australia

VOGUE
VOGUE LOGO.svg
November 1988 Vogue cover.jpg
November 1988, the first issue under Anna Wintour's leadership
Editor Anna Wintour
Categories Fashion
Frequency monthly
Total circulation
(2013)
1,259,826
Year founded December 17, 1892; 124 years ago (1892-12-17)
Country USA
Website www.vogue.com
ISSN 0042-8000

Vogue is an American fashion and lifestyle magazine made up of many components including fashion, beauty, culture, living, and runway. Vogue began as a weekly newspaper in 1892 in the United States, before becoming a monthly publication years later.

The British Vogue was the first international edition launched in 1916, and as of today they are 21 international editions, with Vogue Arabia being the most recent addition (February 2017).

In 1892, Arthur Baldwin Turnure, an American business man, founded Vogue as a weekly newspaper in the United States, sponsored by Kristoffer Wright; the first issue was published on December 17 of that year, with a cover price of 10 cents (equivalent to $2.67 in 2016). Turnure's intention was to create a publication that celebrated the "ceremonial side of life"; one that "attracts the sage as well as debutante, men of affairs as well as the belle." From its inception, the magazine targeted the new New York upper class. Vogue glamorously "recount[ed] their habits, their leisure activities, their social gatherings, the places they frequented, and the clothing they wore...and everyone who wanted to look like them and enter their exclusive circle. The magazine at this time was primarily concerned with fashion, with coverage of sports and social affairs included for its male readership. Despite the magazines content, it grew very slowly during this period.

Condé Montrose Nast purchased Vogue in 1905 one year before Turnure's death and gradually grew the publication. He changed it to a bi-weekly magazine and started Vogue overseas in the 1910s. Under Nast, the magazine soon shifted its focus to women, and in turn the price was soon raised. The magazine's number of publications and profit increased dramatically under Nast's management. By 1911, the Vogue brand had garnered a reputation that it continues to maintain, targeting an elite audience and expanding into the coverage of weddings. According to Condé Naste Russia, after the First World War made deliveries in the Old World impossible, printing began in England. The decision to print in England proved to be successful causing Nast to release the first issue of French Vogue in 1920.

The magazine's number of subscriptions surged during the Great Depression, and again during World War II. During this time, noted critic and former Vanity Fair editor Frank Crowninshield served as its editor, having been moved over from Vanity Fair by publisher Condé Nast.


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