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Virgin Mobile Australia

Virgin Mobile Australia Pty Ltd
Subsidiary of Singtel Optus
Founded 31 October 2000; 16 years ago (2000-10-31)
Headquarters Sydney
Key people
David Scribner, CEO
Products Prepaid and Postpaid Mobile Phones, Broadband
Number of employees
400 (2014)
Parent Singtel Optus
Website virginmobile.com.au

Virgin Mobile Australia (VMA) is a telecommunications company based in Sydney.

It was founded by Richard Branson in 2000, and although it became a wholly owned subsidiary of Optus in 2006, it maintains its own brand identity, customer service, management structure and staff.

Virgin Mobile offers prepaid and postpaid mobile phone and mobile broadband services to approximately one million customers in Australia.

Virgin Mobile was founded in October 2000 as a 50/50 business partnership between Virgin Mobile UK and Optus, using the Optus network infrastructure but with Virgin management of all aspects of the customer experience including branding of products, customer service and billing. Virgin Mobile was Australia's first Mobile Virtual Network Operator.

In January 2006, Optus bought all other shares in the business, and Virgin Mobile became a wholly owned subsidiary of Optus. A long-term licensing agreement was established for the business to continue trading under the Virgin brand. Optus merged Virgin Mobile with its subsidiaries SIMPlus and M8 in April 2006.

Virgin Mobile uses the Optus Network for all of its Australian-based services. This network reaches 98.5% of people in Australia and operates on the following frequencies:

Virgin Mobile sell a number of telecommunications products:

They offer a range of mobile phones with their plans, including products from Apple, Samsung, Sony, HTC, Nokia and others. They also offer SIM-only services.

They sell their products online, over the phone and throughout 75 branded retail outlets across Australia.

Virgin's wireless broadband service was first launched in 2007, offering a package of 4GB of data at claimed speeds of up to 700kbit/s, and unlimited phone calls to landlines Australia-wide as well as Virgin Mobile mobiles. It uses an Option Globesurfer 7.2 modem, which includes an RJ11 jack for the connection of a regular PSTN landline telephone, an Ethernet jack for connection of a computer, as well as inbuilt 802.11g WiFi for wireless access by multiple computers.


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