Virgin 1
| Channel One | |
|---|---|
Channel One logo used from 2010 until 2011
|
|
| Launched | 1 October 2007 |
| Closed | 1 February 2011 |
| Owned by |
Virgin Media Television (2007-2010) Sky plc (2010-2011) |
| Picture format | PAL (576i, 16:9) (SDTV) |
| Country | United Kingdom |
| Formerly called | Virgin1 (2007-2010) |
| Replaced | Ftn |
| Replaced by |
Challenge (Freeview) Sky Atlantic (Sky) |
| Timeshift service | Channel One +1 |
|
Availability
(at time of closure) |
|
| Terrestrial | |
| Freeview | Channel 20 |
| Satellite | |
| Sky | Channel 223 Channel 224 (+1) |
| Cable | |
|
Virgin Media On Demand Content in |
Channel 119 Channel 120 (+1) Catch-Up TV on Demand TV Choice on Demand |
| UPC Ireland | Channel 129 |
Channel One was a television channel owned and operated by Virgin Media Television and then Sky plc. The channel was launched on 1 October 2007 at 21:00 on Freeview, Virgin Media and Sky as Virgin1, replacing Ftn. The channel broadcast 24 hours on cable, satellite and Freeview; a one-hour timeshift, Channel One +1, broadcast on cable and satellite.
BSkyB acquired the channel on 4 June 2010 and rebranded it as Channel One. On 15 September 2010, BSkyB announced that it would close Channel One and sister channels Bravo and Bravo 2. Channel One's Freeview space on the multiplex was used to launch Challenge there. Channel One closed on 1 February 2011 at 06:00. It was replaced by Sky Atlantic on Sky.
It was announced in the summer of 2007 that Virgin Media Television was to launch the new channel. The network had previously expressed their interest in running a general entertainment channel to coincide with the relaunch on NTL: Telewest to Virgin Media. At first, the company stated that all of their other channels including Ftn, would still run as normal, but because of Ftn having a key Freeview primetime slot, this was later changed.
The channel was launched as Virgin1 at 21:00 on 1 October 2007 on all platforms (Freeview, Virgin Media and Sky) replacing former Virgin Media Television channel Ftn. Some media sources have claimed that it was intended to be in direct competition with British Sky Broadcasting's flagship channel, Sky1, which in August 2010 had a 0.8% share of the market compared with Virgin1's 0.7%.
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