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Vinyl revival


The Vinyl revival is the renewed interest and increased sales of vinyl records, or gramophone records, that has been taking place in the Western world since about 2007.

The analogue format made of polyvinyl chloride had been the main vehicle for the commercial distribution of pop music from the 1950s until the 1980s and 1990s when they were largely replaced by the Compact Disc. Since the turn of the millennium, CDs have been partially replaced by digital downloads. However, in 2007, vinyl sales made a sudden small increase, starting its comeback, and by the early 2010s it was growing at a very fast rate. In some territories, vinyl is now more popular than it has been since the late 1980s, though vinyl records still make up only a marginal percentage (<6%) of overall music sales.

Along with steadily increasing vinyl sales, the vinyl revival is also evident in the renewed interest in the record shop (as seen by the creation of the annual worldwide Record Store Day), the implementation of music charts dedicated solely to vinyl, and an increased output of films (largely independent) dedicated to the vinyl record and culture.

Though many sales in vinyl are of modern artists with modern styles or genres of music, the revival has sometimes been considered to be a part of the greater revival of retro style, since many vinyl buyers are too young to remember vinyl being a primary music format.

In November 2014, it was reported that over one million vinyl records had been sold in the UK since the beginning of the year. Sales had not reached this level since 1996. The British Phonographic Industry (BPI) predicted that Christmas sales would bring the total for the year to around 1.2 million. However, vinyl sales were still a very small proportion of total music sales. Pink Floyd’s The Endless River became the fastest-selling UK vinyl release of 2014 – and the fastest-selling since 1997 – despite selling only 6,000 copies.

In 1988, the Compact Disc surpassed the gramophone record in popularity. Vinyl records experienced a sudden decline in popularity between 1988 and 1991, when the major label distributors restricted their return policies, which retailers had been relying on to maintain and swap out stocks of relatively unpopular titles.


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