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Valiant Lady (radio program)

Valiant Lady
Other names The Valiant Lady
Running time 15 minutes
Country of origin United States
Language(s) English
Home station WGN
Syndicates ABC
CBS
NBC
TV adaptations Valiant Lady
Announcer Art Millet
Dwight Weist
Written by Ruth Borden
Basil Loughrane
Sandra Michael
Addy Richton
Lynn Stone
Lawrence Klee
Howard Teichman
Directed by Ted Corday
Roy Lockwood
Ernest Ricca
Rikel Kent
Produced by Basil Loughrane
Wynn Orr
Dan Sutter
Original release January 3, 1938 (1938-01-03) (WGN)
March 7, 1938 (1938-03-07) (CBS) – February 29, 1952 (1952-02-29)
Opening theme "Estrellita"

Valiant Lady is an American radio soap opera that was broadcast on ABC, CBS, and NBC at various times from March 7, 1938, through August 23, 1946, and later between October 8, 1951, and February 19, 1952.

Episodes of Valiant Lady were introduced with the summary: "... the story of a woman and her brilliant but unstable husband -- the story of her struggle to keep his feet firmly planted on the pathway to success." The main character was "an actress who relinquishes her career to marry Truman Scott, a noted plastic surgeon." Because "Truman was extremely jealous and unstable," the story centered on "efforts to guide his life."

A 1946 article in the trade publication Broadcasting noted:

General Mills' radio shows are beamed at all class levels and all age groups. But each character, from Valiant Lady to the Lone Ranger, has a common denominator: financially they are neither poor nor rich, but just right. They also belong to no one church and to no one segment of society. They are, in essence, the radio counterpart of "Everyman," with heavy accent on virtues that inspire listeners to become better mentally, morally and physically.

Joan Blaine, the program's star for most of its time on the air, wrote in a 1942 Pittsburgh Press article:

We, in radio, are all specialty artists. Valiant Lady is content to deal with the stories of ordinary Americans, and not so ordinary when you get into their lives. We leave more complex drama treatment to other programs.

In a 1943 article in The Milwaukee Journal, Blaine commented that Valiant Lady "deals with current issues — all substantial contemporary material."

Valiant Lady was created by Frank and Anne Hummert.General Mills test-marketed the program on WGN in Chicago, Illinois, beginning January 3, 1938. An article in a trade publication noted that the tentative title Magnificent Lady had been changed to the permanent title Valiant Lady. Initial cast members were Joan Blaine, Francis X. Bushman, Sally Agnes Smith and Olan Soule. The author was Sandra Michaels.


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