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Ubiquitous commerce


Ubiquitous Commerce also known as U-Commerce, u commerce or uCommerce, refers to a variety of goods and/or services. Sometimes, it is used to refer to the wireless, continuous communication and exchange of data and information between and among retailers, customers, and systems (e.g., applications) regardless of location, devices used, or time of day.

Sometimes, U-Commerce describes the generic term for all-encompassing business transactions through or by means of information and communications technology. Ubiquitous commerce or uCommerce should not be confused with U.Commerce, which is a set of products and services offered by TouchNet Information Systems, Inc. and is a registered U.S. trademark (Reg. 4,069,063).

According to Richard T. Watson the next generation of commerce referred to as Ubiquitous Commerce (or U-Commerce) includes four major features:

U-Commerce is described as the evolution of E-Commerce and M-Commerce also combining the areas of V-commerce, Television-Commerce (T-Commerce) as well as Silent-Commerce (S-Commerce).

The origin and development of Ubiquitous Commerce is based on various information and communication technologies. These technologies were driving forces for the evolution to business transactions at any time and in any place and so they will be in the future.

Among them are the following examples:

In addition, there are also technologies regarding the concept of Ubiquitous Computing which are and will be the main driving forces for the Ubiquitous Commerce. These are mainly the following:

In conjunction of the evolution of ubiquitous commerce in daily life and the approaching pervasiveness, a few opportunities as well as threats can be identified.

Opportunities:

Threats:


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