Trevor Beattie | |
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Beattie at Birmingham City University in November 2013
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Born |
Birmingham, West Midlands |
December 24, 1959
Nationality | British |
Alma mater | Wolverhampton Polytechnic |
Occupation | Advertising executive |
Organization | Founding partner and creative director of BMB |
Trevor Beattie (born 24 December 1959) is a British advertising executive. He is a founding partner, chairman and creative director of Beattie McGuinness Bungay (BMB), and was formerly the chairman and creative director of TBWA London. Considered one of the leading figures in advertising in Britain, Beattie has been responsible for a number of high-profile and sometimes controversial advertising campaigns, most notably the "fcuk" campaign for French Connection and the 1994 Playtex Wonderbra campaign featuring Eva Herzigová. He has managed campaigns for the Labour Party, being a friend of Peter Mandelson and a supporter of New Labour. Beattie masterminded the ad campaigns for the Labour party in the 2001 and 2005 general elections.
Beattie was one of eight children born to Jack and Ada Beattie in Birmingham, West Midlands. His father, who was originally from Lisburn, County Down, worked as a car mechanic. The family lived in the Balsall Heath suburb of the city. Beattie was the first member of his family to enter into higher education, studying at Moseley School of Art, alongside UB40's Ali Campbell and Terence Wilson, and subsequently completing a degree in graphic design and photography at Wolverhampton Polytechnic.
In 2002 he was listed by Marketing magazine as the 9th Most Influential Person in Media and in 2003 was voted IPA Best of the Best Awards Creative Director of the Year.