Treats!

treats!

March 2012 issue 3 cover, featuring Emily Ratajkowski
Editor-In-Chief/Publisher	Steve Shaw
Categories	Fine arts
Frequency	Quarterly
Publisher	Steve Shaw
First issue	2011
Company	Treats! Media
Country	United States
Language	English
Website	treatsmagazine.com

treats! (often referred to as Treats, Treats!, Treats Magazine or Treats! Magazine) is a limited-edition erotica and fine arts magazine that is primarily available by subscription. The magazine, which debuted in 2011, is described as a quarterly although it was initially only published twice per year.

The magazine offers both print and digital subscriptions and has back issues available for sale in both formats. It sells high quality fine art prints from its photo collection for several hundreds of dollars per print. Although it claims to be a quarterly magazine, treats has published just two issues per year for each calendar year of its existence to date: 2011, 2012, and 2013. 2014 has had one issue so far.

The print editions are produced in oversized format on 70 lb. matte stock. The magazine is also available digitally in several formats such as on Zinio for iPad and as a mobile phone app as well as via the official website, a blog, and various social media websites.

treats! describes itself as "a limited edition, fine art print & digital publication available only by subscription & sold at select news-stands, book stores & boutiques worldwide." The literary content of the magazine has been described as "left-of-center" by Daily Beast. The magazine, which is based in Los Angeles, is described by USA Today, The Huffington Post, and The New York Times as an artistic erotica magazine. Adam Tschorn of the Los Angeles Times noted that his "copilot" felt that the magazine's nude photography was "virtually indistinguishable" from Playboy's despite the "fine arts quarterly" billing.

According to Steve Shaw, the magazine's publisher, treats! was founded to present content that was too risqué for magazines such as Vogue, Elle and InStyle. Shaw's nickname for photos that could not be used because they pushed the borders too far was "treats", and he decided to use the nickname as the title for the magazine. The magazine presents images that have not been airbrushed or photographically retouched.