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Tonight is the Night (song)

"Tonight Is the Night"
Tonight-is-the-night-by-outasight.jpg
Single by Outasight
from the album Nights Like These
B-side "Stays the Same"
Released September 23, 2011
Format Digital download
Recorded 2011
Genre Dance-pop, new wave, alternative hip hop, pop rap
Length 3:11
Label Warner Bros. Records
Writer(s) Outasight, William Ernest Lobban Bean
Producer(s) Cook Classics
Outasight singles chronology
"Tonight Is the Night"
(2011)
"Now or Never"
(2012)
Music video
"Tonight Is the Night" on YouTube

"Tonight Is the Night" is the official debut single by Outasight and was released on Warner Bros. Records. It was produced by Cook Classics and is featured on his debut album Nights Like These. The US national television debut of the song was on November 3, 2011 on the FOX network, during the week two results show on the American The X Factor in its inaugural season. Outasight also performed it at the 2012 NHL All-Star Game in Ottawa, Canada. A music video was released, directed by Dori Oskowitz. As of August 2012, it has been certified platinum by the RIAA. The song is being used throughout ads for the premiere of Australian reality show The Shire.

The song was also used in commercials for the 84th Academy Awards on ABC, and was theme song for WWE's Raw 1000 on July 23, 2012. Honda uses this song in TV advertisements for their Summer Clearance Event. It is also featured in Pizza Hut commercials.

The track is also being featured in Pepsi's "Who's Next" campaign. The ad shows an anonymous young artist sipping from a Pepsi can while he is getting prepared for his show. While "Tonight Is the Night" is being played, renowned "icon" artists appear, namely (in order of appearance) Michael Jackson, Alfonso Ribeiro, Ray Charles, Britney Spears, Kanye West, and Mariah Carey. The final shot goes back to the new aspiring artist while "who's next?" slogan is splashed on the screen. The ad ends with the catch phrase: "Where there's Pepsi, there's music".

*sales figures based on certification alone
^shipments figures based on certification alone


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Wikipedia

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