Personal care or toiletries is the industry which manufactures consumer products used in personal hygiene and for beautification.
Subsectors of personal care include personal hygiene and cosmetics.
There is a distinction between personal hygienic items, which are necessities, and cosmetics, which are luxury goods solely used for beautification. In practice such sundries are often intermixed in retail store aisles.
Personal care includes products as diverse as cleansing pads, colognes, cotton swabs, cotton pads, deodorant, eye liner, facial tissue, hair clippers, lip gloss, lipstick, lotion, makeup, nail files, pomade, perfumes, razors, shaving cream, moisturizer, talcum powder, toilet paper, toothpaste, facial treatments and wet wipes.