Thumbplay

Thumbplay is a U.S.-based subscription service that allows users to download music, video and games to their cell phones. Users can manage, store and share their mobile content online and on their wireless devices. But recent complaints for "third party billing" to cell phone carriers, disguised on Verizon as "Premium Text Messaging," are certain to lead to legal headaches.

Headquartered in New York City, Thumbplay was founded in September 2004 by Are Traasdahl and Evan Schwartz. It is backed by Bain Capital Ventures, SoftBank Capital, i-Hatch Ventures, Redwood Partners, New Enterprise Associates, Meritech, Brookside Capital Partners and Cross Creek Capital.

It was acquired by Clear Channel Radio in March 2011 but still has a "classic" site online.

Thumbplay's subscription service costs $9.99/month for access to 10 credits that can be redeemed for content in its online store. In addition, there is an advertising-supported community where consumers can upload mobile photos and videos and share these among other members. T-mobile users also filed complaints on third party billing scams. You can be charged for their service just by clicking an advertisement without even downloading their application on their phone.

Their download library contains audio, video and game downloads, including "premium content" licensed from most mainstream media and entertainment companies, as well as independent artists.

In September 2010, Thumbplay is named Finalist in 2010 Music App Awards.

In August 2010, Thumbplay was named Finalist in Lead411's New York City Hot 125.

In June 2010, Thumbplay is named among MEFFY 2010 Finalists.

In 2009, Thumbplay receives New York Ten Award as the Best Emerging CEO 2009.

In 2009, Thumbplay is listed among Webby's “Official Honorees”.

In 2009, Thumbplay receives Stevie Award for "Customer Service Leader of the Year".

In 2008, Thumbplay is named Best of the Web 2008 Music by BusinessWeek.

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