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Threshold Editions


Threshold Editions is an imprint of Simon & Schuster — the publishing division of CBS Corporation — specializing in conservative non-fiction. Louise Burke is the publisher, and Mitchell Ivers is the VP & editorial director.Mary Matalin was its founding editor-in-chief.

Threshold Editions was founded as a Conservative imprint in 2006 with Mary Matalin as editor-in-chief. The imprint was launched after Penguin Books launched Sentinel and Random House launched Crown Forum. Within four years of launching and due to Matalin's network, the imprint had already counted Glenn Beck, Vice President Dick Cheney, and Karl Rove among its authors and was producing bestselling books.

The publisher of Threshold Editions, Louise Burke, stated in an interview that Threshold "best understands the conservative book-buying audience--a key factor needed to keep the hits coming." Matalin and Burke were introduced in 2005 and Burke said, "We were kindred spirits and we took it from there." Of the launch Burke said, "This is an area where it really helps to be a believer. I don't feel you can be successful in this particular genre if you are opposed to the message."

Glenn Beck's book, An Inconvenient Book, reached No.1 on the New York Times Bestseller in 2007.

Karl Rove sold his memoirs, Courage and Consequence: My Life as a Conservative in the Fight, to Threshold in 2007 after an auction with nine bidders, including another one of Simon & Schuster's imprints, Free Press. Rove, who received a seven-figure deal, stated that he chose the imprint as he was a longtime friend of Mary Matalin.

While sales of hardcovers were down for Simon & Schuster in 2009 and early 2010, Threshold Editions had the biggest hits for the company.


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