The Wiseguys
| The Wiseguys | |
|---|---|
| Origin | London, England |
| Genres | Big beat, electronica |
| Years active | 1994–2001 |
| Labels | Wall of Sound |
| Past members |
Touché Regal |
The Wiseguys were a British electronic band that was responsible for creating the song "Start the Commotion", which was featured in a Mitsubishi TV advertisement, as well as the films Lizzie McGuire, Zoolander and Kangaroo Jack; and "Ooh La La", which was used in Budweiser commercials. Both tracks came from The Wiseguys second album, The Antidote.
The band was formed in 1994 with two members, Touché (Theo Keating) and Regal (Paul Eve). They were music production partners from 1990 and released an EP called "Ladies Say Ow!" in 1994 on the Blackmarket record label. The record label Wall of Sound signed the duo and released the double A-side "Nil by Mouth" / "Too Easy" in 1995. Their first album Executive Suite was released in 1996 to critical acclaim, feature downtempo jazz beats and happy optimistic hip-hop numbers, and is now considered a cult classic.
Regal left the band in 1997 to pursue his career as co-founder of the UK's Bronx Dogs, and Touché worked on the second Wiseguys album, The Antidote. This was released in 1998, and contained their two most famous songs "Ooh La La" and "Start the Commotion". "Ooh La La" was a minor UK hit in April 1998, then in March 1999 it was re-released as a single and went to #2 in the UK Singles Chart following its use in a popular TV commercial for Budweiser. In 2001, "Start the Commotion" was shown on a Mitsubishi Motors television commercial in the United States, and the song reached the Top 40 of the Billboard Hot 100.
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