The Next Big Thing (EP)
| The Next Big Thing | |
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| EP by Roh Ji-hoon | |
| Released | November 7, 2012 |
| Recorded | Cube Entertainment, Seoul, South Korea |
| Genre | K-pop, R&B |
| Length | 14:32 |
| Label | Cube Entertainment, LOEN Entertainment |
| Singles from The Next Big Thing | |
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The Next Big Thing is the debut and first EP by South Korean singer Roh Ji-hoon. The EP was released on November 7, 2012 on iTunes and also in stores by Cube Entertainment and distributed by LOEN Entertainment.
On October 29, 2012, Cube Entertainment announced that “No Ji Hoon will be releasing his first mini album ‘The Next Big Thing‘ and will be raising the curtains for his promotions as a solo dance singer with his title track ‘Being Punished’“. On October 31, 2012, Cube Entertainment released a mock-documentary style video teaser of the singer titled ‘Mockumentary – File Code: 1107‘ onto their official YouTube channel featuring labemates Hyuna, G.NA and BtoB. Ailee also made an appearance towards the end of the video. A second video teaser was released on November 5, 2012 and on November 6, 2012 jacket images and music video for the title track "Punishment" was also released followed by the release of the mini album both digitally and physically on the next day.
The tracks for the EP was produced by Kang Dong Chul also known as the Brave Brothers who has produced hit songs for Son Dam Bi, Big Bang, Brown Eyed Girls, After School, T-ara and Sistar. The EP opens with an introduction titled “Fly With Me,” which is surprisingly light compared with some of the introductions Brave Brothers has produced previously. In the title song "Punishment" piano chords in the background of the song move the song along at a nice pace and the lyrics of the song are from the point of view of a man who has dumped his girlfriend, but regrets it because memories of her keep coming back to haunt him in his current relationship, which he calls his “punishment.”. The third track “Raining,” a sweet ballad that has a touch of R&B which features Maboos, a member of Electroboyz. The fourth track titled “Maker" featuring labemate Hyuna of 4Minute brings energy and life to the mini-album with a faster beat and a more electronic sound and the last track in the EP titled “How Is It” is an upbeat pop ballad.
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