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The Love Generation

The Love Generation
Genres Pop rock
Years active 1967-1969
Associated acts David Cassidy and The Partridge Family, Tommy Oliver, Ron Hicklin Singers,
Past members John Bahler, Tom Bahler, Mitch Gordon, Jimmy Wasson, Marilyn Miller and Annie White,

The Love Generation was an American pop rock band from the 1960s. The band was together from 1967 to 1969.

The Love Generation was founded by brothers John Bahler and Tom Bahler. The group was active from 1967 to 1969. John and Tom were vocalists in the Imperial Records stable; they were part of the Ron Hicklin Singers. Two of the songs from The Love Generation — "Together (Havin' a Ball)" and "Let the Good Times In" — were used in the pilot episode of The Partridge Family. The Love Generation provided main vocals (instead of David Cassidy and Shirley Jones) on two tracks on the Partridge Family's 1970 debut LP The Partridge Family Album: "I'm on the Road" and "I Really Want to Know You", both written by Barry Mann and Cynthia Weil.

The original lineup consisted of Mitch Gordon, Jimmy Wasson, Marilyn Miller, Annie White and the Bahler brothers.

The Love Generation was a studio band and did not tour, leading to the group's disbandment. They made two records which were produced by Tommy Oliver, producing songs like "Let the Good Times In" and "Groovy Summertime". John and Tom made a third record, "Montage", using the name The Love Generation (on the record sleeve John and Tom are pictured in the foreground while the rest of the band is seen disappearing in the background). It is currently very difficult to get hold of these records, although some Japanese imports (usually compilations like "Love and Sunshine") are available.

After the group split up, John and Tom took up different projects such as The Going Thing, which included singer Janis Hansen and guitarist Larry Carlton.

The group is mainly known for promoting products of the Ford Motor Company in the late '60s and early '70s, but had also provided occasional backup vocals on recordings for singer Mark Lindsay when his original group Instant Joy featuring Tony Peluso was unavailable, and had also worked briefly with The Carpenters on their first two albums before the Bahler brothers once again went their separate ways by the mid '70s.


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