The Disney Store
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Disney Store headquarters in Pasadena
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| Subsidiary | |
| Industry | Retail |
| Founded | 1987 |
| Headquarters | Pasadena, California |
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Number of locations
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387 |
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Area served
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Worldwide |
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Key people
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Elissa Margolis (SVP and General Manager) |
| Parent |
Disney Consumer Products and Interactive Media (The Walt Disney Company) |
| Website | www |
The Disney Store is an international chain of specialty stores selling only Disney related items, many of them exclusive, under its own name and Disney Outlet. Disney Store is a business unit of Disney Consumer Products and Interactive Media.
Disney Store was the first "retail-tainment", or entertainment store. The company has operated a number of store chains beyond its flagship Disney Store chain, ESPN-The Store, Mickey's Kitchen, plus the stand alone stores, Disney Baby, Walt Disney Gallery and Disney's Soda Fountain and Studio Store.
Disney Store is a partner in Disney at Harrods, which includes a Bibbidi Bobbidi Boutique salon.
Disney's Character Warehouse Outlet Store was licensed out to liquidator Asset Management & Sales LLC to sell overstock and discontinued Disney Parks merchandise. The Character Warehouse just have a few permanent location while having temporary stores at times. Asset Management & Sales is owned by Janie and Gary Stump.
The first Disney Store opened in the Glendale Galleria in Glendale, California on March 28, 1987. In April 1990, the 50th location was opened in the Montclair Plaza, Montclair, California, along with the first Mickey's Kitchen fast food restaurant with 25,000 opening day visitors with out any promotions.
The first overseas Disney Store opened November 1990 in London, England. Doug Murphy was hired by Disney Store as manager of new business development in September 1991 then promoted to head business development in April 1993. The first Japanese location opened in 1992 as did the first Australian store. In 1992, Disney Dollars were available at Disney Stores.
The second Mickey's Kitchen opened in May 1991 in Schaumburg, Illinois. In March 1992, Disney Stores closed the two Mickey's Kitchen as the restaurants were only breaking even while well received by the customers as the company wanted to focus on overseas expansions.
On October 24, 1994, its Disney Store (Hong Kong) Ltd. opened its first location in a New Territories shopping center. In 1994, Disney Stores opened its flagship location in New York City. A Disney Store location opened next to the El Capitan Theatre in its building in 1998.
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Wikipedia