TD Ameritrade
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| Public company | |
| Traded as | NASDAQ: AMTD |
| Industry | Finance and Insurance |
| Founded | Omaha, Nebraska (1971) |
| Headquarters | Omaha, Nebraska, United States |
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Key people
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Tim Hockey, CEO Joe Moglia, Chairman J. Joseph Ricketts, Founder Steve Boyle, CFO Tom Bradley, President, Retail Tom Nally, President, Institutional |
| Services | brokerage firm |
| Revenue |  US$3.247 billion (FY 2015) |
| US$$1.325 billion (FY 2015) |
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| US$$813 million (FY 2015) |
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| Total assets | US$$26.375 billion (FY 2015) |
| Total equity | US$$4.903 billion (FY 2015) |
| Owner | Toronto-Dominion Bank (42%) |
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Number of employees
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5,700 |
| Website |
www.amtd.com www.tdameritrade.com |
TD Ameritrade is an American online broker based in Omaha, Nebraska. The TD stands for Toronto-Dominion. TD Ameritrade Holding Corporation is the owner of TD Ameritrade Inc. Services offered include common and , futures, ETFs, option trades, mutual funds, fixed income, margin lending, and cash management services.
As of September 30, 2015, Ameritrade had 6,621,000 funded customer accounts and client assets of $667.4 billion.
TD Ameritrade traces back its lineage to a small investment banking firm and First Omaha Securities, Inc. (later Accutrade) in Omaha, Nebraska. Ameritrade Clearing Inc. was established as a clearing broker in 1983, and by 1987 TransTerra Company became the holding company for Ameritrade, and the company was subsequently known as TransTerra Company.
In 1988, the company introduced the first quote and order entry system via the touch-tone phone.
In 1995, the company acquired K. Aufhauser & Company, Inc. and its WealthWeb, the first firm to offer online securities trading, receiving the first order in August 1994.
In October 1995, Ameritrade acquired All American Brokers. In January 1996, TransTerra's Accutrade launched "Accutrade for Windows," the first online investing system that let individuals partake in program investing and basket trading. By May 1996, TransTerra launched an Internet only broker called eBroker, and by November, TransTerra Company became Ameritrade Holding Corporation.
In March 1997, Ameritrade became a publicly held company, and its IPO opened at $15 per share.
In August 1999, Accutrade (then a division of Ameritrade) acquired The R.J. Forbes Group, Inc. Ameritrade formed Freetrade in November 2000, which provided commission-free equity market orders. Freetrade was later replaced by Ameritrade Izone, which offered $5 equity market orders, though it no longer exists.
In 2001, Ameritrade made two acquisitions: the February acquisition of TradeCast, giving Ameritrade a presence in the business-to-business arena, and the September acquisition of National Discount Brokers Corporation, adding $6.3 billion in client assets.
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Wikipedia