Swiss Cottage
| Swiss Cottage | |
|---|---|
 The current Ye Olde Swiss Cottage public house |
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 Swiss Cottage
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| Swiss Cottage shown within Greater London | |
| OS grid reference | TQ266842 |
| • Charing Cross | 3.25 mi (5.2 km) SSE |
| London borough | |
| Ceremonial county | Greater London |
| Region | |
| Country | England |
| Sovereign state | United Kingdom |
| Post town | LONDON |
| Postcode district | NW3, NW6, NW8 |
| Dialling code | 020 |
| Police | Metropolitan |
| Fire | London |
| Ambulance | London |
| EU Parliament | London |
| UK Parliament | |
| London Assembly | |
Swiss Cottage is a district of the London Borough of Camden in London. It is located 3.25 miles (5.23 km) north-northwest of Charing Cross. It is centred on the junction of Avenue Road and Finchley Road and is the location of Swiss Cottage tube station. Swiss Cottage forms part of Hampstead and sits at the triumvirate of postcodes of Hampstead NW3, St Johns Wood NW8 and Kilburn/West Hampstead NW6. It is the proposed site for the tallest residential tower in Camden.
It is claimed that the district is named after an inn called The Swiss Tavern that was built in 1804 in the style of a Swiss chalet on the site of a former tollgate keeper's cottage, and later renamed Swiss Cottage.
This is does not appear to be strictly true, however. There was certainly an old building which was a dairy and a farmhouse when the area was rural in the 19th century, and this was designed like a Swiss cottage, rather than a chalet. The pub was in fact re-designed to resemble a Swiss chalet only after this old dairy/farmhouse (later a restaurant, The Cottage Grill) was demolished in the mid-1960s. Before that time the pub did not look anything like a Swiss chalet or cottage. It is therefore likely that the style of the dairy building gave the area its name, and that the name of the area inspired the name and design of the pub long afterwards.
The district formed part of the ancient parish of Hampstead. It developed following the Finchley Road Act 1826, which authorised construction of Finchley New Road and Avenue Road, with The Swiss Tavern built at the junction of the new roads. The neighbourhood around Finchley Road and Avenue Road was redeveloped in 1937 and 1938 with the opening of an Odeon cinema and the Regency Lodge flats. After World War II, local authority housing was constructed by the London County Council in the area. On 20 March 2014 a planning application was submitted for a 24-storey tower to be built next to Swiss Cottage tube station. The application was rejected by Camden Council on 11 September 2014 following mass local protests.
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Wikipedia