The swing era (also frequently referred to as the "big band era") was the period of time (around 1935–1946) when big band swing music was the most popular music in the United States. Though this was its most popular period, the music had actually been around since the late 1920s and early 1930s, being played by black bands led by such artists as Duke Ellington, Jimmie Lunceford, Bennie Moten, Cab Calloway, and Fletcher Henderson, and white bands from the 1920s led by the likes of Russ Morgan and Isham Jones. The era's beginning is sometimes dated from “the King of Swing” Benny Goodman's performance at the Palomar Ballroom in Los Angeles on August 21, 1935, bringing the music to the rest of the country. 1930s also became the era of other great soloists: the tenor saxists Coleman Hawkins, Chu Berry and Lester Young; the alto saxists Benny Carter and Johnny Hodges; the drummers Gene Krupa, Cozy Cole and Sid Catlett; the pianists Fats Waller and Teddy Wilson; the trumpeters Roy Eldridge, Bunny Berigan, and Rex Stewart.
Music experimentation has always been popular in America. The many avenues of black, white, Latin, American, and European music influences merged when Swing arrived. In 1932, early in the jazz, and the sweet music styles of the American music scene - they worked on new, often unheard-of musical arrangements that were emphasized toward a more polished song with a bounce. Recordings by Isham Jones, the popular jazz/blues bandleader, and his orchestra which sometimes included Benny Goodman recorded for RCA Victor. The swing era also was precipitated by spicing up familiar commercial, popular material with a Harlem oriented flavor and selling it via a white band for a white musical/commercial audience. In Benny Goodman’s band, the most diversified styles flowed together: some New Orleans tradition, through Fletcher Henderson, who arranged for the band; the riff technique of Kansas City; and the precision and training of many white musicians. On the other hand, the easy melodic quality and clean intonation of Goodman’s band made it possible to “sell” jazz to a mass audience.