Sway (album)
| Sway | ||||
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| Studio album by Blue October | ||||
| Released | August 20, 2013 | |||
| Recorded | February - April, 2013 | |||
| Genre | Alternative rock | |||
| Length | 55:57 | |||
| Label | Up/Down Records | |||
| Blue October chronology | ||||
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| Singles from Sway | ||||
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| Professional ratings | |
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| Review scores | |
| Source | Rating |
| Allmusic |   |
| Melodic | |
| Pop Bitez | |
| Ultimate Guitar | 7.9/10 |
| Playback: Stl | B- |
| InsiteAustin | (favorable) |
Sway is the seventh studio album by Blue October. It was recorded at Fire Station Studio in San Marcos, Texas with co-producer David Castell in February and March 2013. Additional recording sessions for strings and vocal overdubs took place at Test Tube Audio in Austin, Texas in April 2013, and the album was mixed at Studio 62 in Austin by Tim Palmer between May and July 2013. Production credit for the album is shared between Justin Furstenfeld, David Castell and Tim Palmer. Castell previously produced Blue October's album History For Sale and co-produced Foiled, while Palmer produced the band's album Any Man in America and mixed History for Sale.
The band financed the production of the album through a PledgeMusic campaign which they began on April 2, 2013. The project reached its goal on April 5, 2013, and as of August 14 has reached 263 percent of the goal and received 4,252 pledges. To raise money for the campaign, the band offered such items as music lessons, signed instruments, exclusive artwork, spots in a music video, and concert tickets for life. Five percent of the proceeds were donated to the MusicCares Foundation.
Like Blue October's previous album, Any Man in America, Sway was released on the band's independent label Up/Down Records. North American distribution is through Megaforce Records, one of Sony Red's indies, with European distribution by Membran Records. Like the band's two previous albums, Sway was released on vinyl in addition to digital download and CD format.
The album was rated the 2nd best album of 2013 (in a tie with David Bowie's The Next Day) by German music magazine . Sway also won Reader’s Choice for Best Album in the Austin Music Blogger Awards.
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