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Studio 100

Studio 100
Industry Family Entertainment
Founded Belgium 1996
Founder Gert Verhulst
Danny Verbiest
Hans Bourlon
Headquarters Schelle, Belgium
Key people
Anja Van Mensel (CEO)
Gert Verhulst
Danny Verbiest
Hans Bourlon
Brands Samson en Gert
Piet Piraat
Mega Mindy
Kabouter Plop
Het Huis Anubis
K3
Maya the Bee
House of Anubis
Owner Gert Verhulst
Hans Bourlon
Fortis Private Equity
Website http://www.studio100.be/

Studio 100 is a Belgian company that produces popular children's television series and owns 7 amusement parks and four musical ensembles.

Studio 100 was founded in 1996 by Gert Verhulst, Danny Verbiest, and Hans Bourlon. They came together in 1989, when the programme "Samson en Gert" (translated "Samson and Gert") was first produced.

Studio 100 started in 1996 with one programme, Samson en Gert. They immediately decided to create a new programme to be able to advertise themselves more. They chose Kabouter Plop (translated Gnome Plop). It has been broadcast on VTM since 1997.

In 1999, Studio 100 expanded significantly with four new projects, all launched in Flanders: a musical, a film, and two new television programmes. For both the musical and the film, Vtm was asked to provide financial support. In October of '99, Studio 100 and the Medialaan (formerly known as Vlaamse Media Maatschappij at the time, founded in 1987 as Vlaamse Televisie Maatschappij by nine publishers each with an 11.1% share), announced that they would incorporate Meli-Park.

In 2000, Studio 100 took over the popular girl group K3 from Niels William. They had already been cooperating in merchandising sales before that.

Danny Verbiest announced in 2005 that he would no longer play the role of Samson in Samson en Gert and, shortly after, announced his departure from Studio 100. In the subsequent years, many new programmes were created, such as Piet Piraat (Piet Pirate), Mega Mindy, Spring and Het Huis Anubis (House of Anubis), and several others.


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