Straight Records, self-identified simply as Straight, was a record label formed in 1969 to distribute productions and discoveries of Frank Zappa and his business partner/manager Herb Cohen. Straight was formed at the same time as a companion label, Bizarre Records. Straight and Bizarre were manufactured and distributed in the U.S. by the Warner Bros. Records family of labels, which also included Reprise Records. Straight recordings were distributed in the U.K. by CBS Records.
Frank Zappa himself chose most of the artists for the Straight label. His original intention was to release albums by avant-garde artists on Bizarre, and recordings by more mainstream artists on Straight. However the original concept failed to work out as expected due to issues with record distribution and artist management. Frank Zappa, the Mothers of Invention, Wild Man Fischer, and Lenny Bruce certainly fit in at Bizarre, but all others ended up on Straight. This led to some very unusual albums on the Straight label especially those by Captain Beefheart, Alice Cooper and the GTOs.
Zappa was also responsible for the Persuasions' first LP, Acapella. Over the phone he heard the Persuasions singing live in a Jersey City record shop. Due to his passion for doo-wop Zappa immediately flew the vocal group to Los Angeles to record. Other notable Straight artists included Tim Buckley, and the duo of Judy Henske & Jerry Yester. These musicians came to the label through an association with manager Herb Cohen.