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Steve Lewis (racing)

Steve Lewis
Steven Lewis (auto racing).jpg
Born Colton, California
Education Colton High School
Alma mater San Jose State University
Occupation Owner, Nine Racing, Inc., magazine publisher, trade show producer
Children Michael James Lewis
Website Stevelewis.info

Steve Lewis, born in Colton, California, is an owner of Nine Racing, founder of Performance Racing Industry, magazine publisher and trade show producer.

Steve Lewis grew up in Colton, California, where he followed auto racing from an early age. While in high school, his weekly ritual consisted of attending events at Southern California race tracks, including midget races at Orange Show Speedway; drag races at Fontana, Riverside Raceway, and Colton Drag Strip; and occasionally visiting Ascot Park.

After graduation from Colton High School, he enrolled at San Bernardino Valley College, and then went on to San Jose State University to complete a bachelor’s degree and an MBA with an emphasis in marketing.

Lewis began his business career at United Airlines, and then spent 10 years in sales at the William Lawrence Corporation, which produced the Motorcycle and Accessory Trade Show, and published Motorcycle Dealer News Magazine.

In the fall of 1978, Lewis and business partner Jeff Wetmore developed the concepts for trade shows and trade magazines for the surf lifestyle with Action Sports Retailer and the backpacking and camping industries with Outdoor Retailer. He then launched Performance Racing Industry Magazine and Trade Show in 1986, which are devoted to the hardcore auto racing industry. The trade show currently takes place annually in Indianapolis, Indiana, every December.


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