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Soul of the South Network

Soul of the South Network
Type regional broadcast network
Branding This is Home
Country USA
First air date
May 27, 2013
Availability Over the air
Founded 2011
by
Headquarters Little Rock, AR
Parent SSN Media Group, LP
Official website
ssn.tv
SSN Funding, LP
Soul of the South
Limited partnership
Industry Broadcasting
Founded Little Rock, AR (2011)
Founder Edwin Avent
Carl McCaskill
Larry Morton
Headquarters Little Rock, AR, USA
Number of locations
30
Divisions Southern Soul Broadcasting
Subsidiaries SSN Networks, Inc.
Website www.ssn.tv

Soul of the South Television Network (SSN) is an African-American-focused regional broadcast network owned by SSN Media Group, LP. SSN will primarily broadcast in the Southern USA and secondarily in other high African-American populated cities in the north.

SSN uses the C.A.S.H. system, Central Automated Satellite Headend, and a computer server “cloud based system” originally constructed by the defunct Equity Broadcasting to send its feed to its affiliated stations. SNN sought affiliations from full power television stations, Class A low power TV stations, digital subchannels and cable outlets.

Soul of the South Network was founded in 2011 by Edwin Avent, Carl McCaskill and Larry Morton. SSN purchased assets from the bankrupted Equity Media Holdings including the studio and production facilities of KKYK-TV and the C.A.S.H. system. SSN was planning to broadcast five hours of news per day with assistance from Independent News Network with four regional bureaus. SSN was also seeking to purchase TV stations. Expected original programming was a hip hop music show, family reunion featured program and Drum Majors, concerning music at mostly black colleges, and Radioface, an unscripted comedy and Southern Soul Stories, a documentary series about southern African-American icons and southern events.

By April 2012, Soul of the South was working to get additional affiliates to reach 50 markets for a two wave launch.

Originally planned to launch in the first quarter of 2012 and moved to fall 2012, SSN instead launched on May 27, 2013 with an announced 30 market launch. However, according to RabbitEars.info, SSN only has 11 broadcast affiliates covering 14% of the nation.

The network agreed to carry some games from the first season of the Fall Experimental Football League in October and November 2014.

In April 2015, the network began dropping affiliates due to financial distress and began winding down operations. The network's social media channels have been defunct since late June. The network mostly airs infomercials during the day.

SSN Funding, LP, also known as SSM Media Group, SOS Media Holdings, and doing business as Soul of the South, is a limited partnership that owns SSN Networks, Southern Soul Broadcasting and Gateway Media Technologies. The institutional investors include Arkansas Development Finance Authority, Arkansas Economic Development Commission, and Arkansas Capital Corporation.


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