So You Think You're Funny? (SYTYF) is an annual stand-up comedy competition for new acts. The competition began in 1988 and has become the longest-running best comedy newcomer award in the UK. The finals are held every August at The Gilded Balloon during the Edinburgh Festival Fringe. Past winners include Dylan Moran, Lee Mack, Peter Kay and David O'Doherty.
So You Think You’re Funny was the idea of Karen Koren, Artistic Director of The Gilded Balloon, in order to discover new comic talent. During the years it has developed into the most influential competition of its kind in the UK, helping start the careers of many of the country’s leading comedians including Dylan Moran, Lee Mack, Graham Norton,David O’Doherty and Tommy Tiernan. Other competitors have included Ardal O'Hanlon, Johnny Vegas, Ed Byrne, Jason Byrne, Alex Zane, Reginald D Hunter, Craig Hill, Alan Carr, Rhod Gilbert, Andrew Lawrence and Russell Howard.
Sponsorship from Channel 4 began in 1993 and ran until 2004, since when Channel 5 and The Paramount Comedy Channel have been sponsors. Now sponsored by Foster’s, the first prize is £5000 and a place in the Best of British Show at the Montreal "Just For Laughs" Festival.
Past judges have included Steve Coogan, Owen O’Neill, Avid Merrion (Leigh Francis), Bob Mortimer and former So You Think You're Funny winners Dylan Moran and Rhona Cameron.