Simmons is an electronic drum brand, which originally was a pioneering British manufacturer of electronic drums. Founded in 1978 by Dave Simmons, it supplied electronic kits from 1980 to 1994. The drums' distinctive, electronic sound can be found on countless albums from the 1980s. The company closed in 1999 and the Simmons name is currently owned by Guitar Center.
The SDS 5 (or SDSV; notated as SDS-5) was developed in conjunction with Richard James Burgess of Landscape and released in 1981. The first recordings of the instrument were made by Burgess, on From the Tea-rooms of Mars ...., "Chant No. 1" by Spandau Ballet, and "Angel Face" by Shock. After Burgess and Spandau Ballet appeared on Top of the Pops with the instrument, many other musicians began to use the new technology, including the following: Howard Jones, Jez Strode of Kajagoogoo, John Keeble of Spandau Ballet, Roger Taylor of Duran Duran, Darren Costin of Wang Chung, Rick Allen of Def Leppard, Thomas Dolby, Prince, Phil Collins, Neil Peart, Bill Bruford, Talk Talk's album The Party's Over, Cameo, Jonzun Crew, Depeche Mode, and Vangelis.