Seryoga
| Seryoga | |
|---|---|
| Background information | |
| Birth name | Sergey Vasilyevich Parhomenko |
| Also known as | Ayvengo |
| Born |
October 8, 1976 Gomel, Byelorussian SSR, Soviet Union (modern Gomel, Belarus) |
| Origin | Gomel, Belarus |
| Genres | Hip hop, rap rock |
| Occupation(s) | Rapper, record producer, actor |
| Years active | 2002–present |
| Labels | KingRing |
| Associated acts | ST1M, Max Lorens, Satsura |
| Website | www.kingring.ru/artists/seryoga/ |
Sergey Vasilyevich Parkhomenko (Russian: Серге́й Васи́льевич Пархо́менко, Sergey Vasil'evich Parkhomenko; Belarusian: Сяргей Васільевіч Пархоменка, Syarhyey Vasilyevich Parkhomyenka–born October 8, 1976) is a Belarusian rapper and the owner of the KingRing record label.
Seryoga was born Sergey Vasilyevich Parkhomenko in Gomel, Belarusian Soviet Socialist Republic, Soviet Union (modern Gomel, Belarus). The moniker "Seryoga" derives from his first name, Sergey, and is one of the nickname forms commonly used for that name. As a child, Seryoga grew up in a rough neighborhood; his music became a combination of the Russian folk tradition of chastushki, which features song-poems with rapid fire rhyming lyrics, with modern beats and rap-style lyrics appealing to youth. In press releases, this style was called спортивные частушки (sports chastushki).
Before his solo career Seryoga was part of "Контра да Банда" (Kontra da Banda), a hip-hop group that was established in 2001 in Gomel. He also was part of the ТТ-34 group for several months and later participated in the group's music video for the song "Бум" (Boom).
Seryoga released his first solo single "Загубили Лялю" (Ruined Laila) in the summer of 2002. In 2003, the record label "Монолит" (Monolit) released the CD Maxi single of "Загубили Лялю" with 5 tracks in Russia and Belarus.
After he first appeared on Ukrainian television with music videos for "Загубили Лялю" and "Кукла" (Doll), Serygoa was dubbed the "Slavic Eminem" by the media.
In February 2004, Seryoga started a show on the Ukrainian music channel М-1. In April 2004, the record label MFG/BMG Ukraine released Seryoga's debut solo album "Мой двор: свадьбы & похороны" (My neighborhood: weddings & funerals) in the Ukraine. The album was simultaneously released in the Belarus by the record label Go Records. The album came out several weeks later in Russia, where it was titled "Мой двор. Спортивные частушки" (My neighborhood. Sports chastushki).
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