Rovi Corporation
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| Public | |
| Traded as |
NASDAQ: TIVO S&P 600 Component |
| Industry | Digital entertainment technology Digital video recorders |
| Founded | 1983 (as Macrovision) 2009 (as Rovi Corporation) 2016 (as TiVo Corporation) |
| Headquarters | San Carlos, California, United States |
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Key people
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Pete Thompson (Chief Operating Officer) |
| US$14,900,000 (December 31, 2012) | |
| Total assets |
 US$3.2 billion (2012-12-31) |
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Number of employees
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1,700+ (2014) |
| Website | tivo.com |
TiVo Corporation (formerly Rovi Corporation and Macrovision Solutions Corporation) is an American technology company. Headquartered in San Carlos, California, the company is primarily involved in licensing its intellectual property within the consumer electronics industry, including digital rights management, electronic program guide software, and metadata. The company holds over 6,000 pending and registered patents. The company also provides analytics and recommendation platforms for the video industry.
In 2016, Rovi acquired digital video recorder maker TiVo Inc., and renamed itself TiVo Corporation.
Macrovision Corporation was established in 1983. The 1984 film The Cotton Club was the first video to be encoded with Macrovision technology when it was released in 1985. The technology was subsequently extended to DVD players and other consumer electronic recording and playback devices such as digital cable and satellite set-top boxes, digital video recorders, and portable media players. By the end of the 1980s, most major Hollywood studios were utilizing their services.
In the 1990s, Macrovision acquired companies with expertise in managing access control and secure distribution of other forms of digital media, including music, video games, internet content, and computer software.
John O. Ryan (founder and CEO of Macrovision from June 1995 to October 2001) and William A. Krepick (president of Macrovision Corporation from July 1995 to July 2005 and CEO from October 2001 to July 2005) led the company through an IPO in 1997 priced at $9.00 a share. Under their leadership, the company went from a private company with sales of under $20 million to a global, publicly traded corporation with annual sales of $220 million and market cap exceeding $1 billion.
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Wikipedia