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Ronaldo Mouchawar

Ronaldo Mouchawar
Ronaldo Mouchawar.jpg
Born Aleppo, Syria
Residence Dubai, UAE
Alma mater Northeastern University
Occupation Founder & CEO of Souq.com

Ronaldo Mouchawar (Arabic: رونالدو مشحور‎‎), is a Syrian entrepreneur who is the CEO and co-founder of Souq.com, the largest e-commerce retailer in the Arab World. He is a veteran of Maktoob, the internet portal purchased by Yahoo in 2005. In 2005 he launched souq.com.

Ronaldo Mouchawar was born in Aleppo, in Syria. His father was a merchant, and this provided the inspiration for the name of the e-commerce site. Mouchawar is also a former basketball player of the Jalaa SC Aleppo.

Mouchawar holds a Master’s degree in digital communications and a Bachelor's Degree in electrical and computer engineering from Northeastern University in Boston, Massachusetts in the United States. He spent the early years of his career with the Boston engineering firm working in technology and business management, including a role as technical and systems consultant at Electronic Data Systems (EDS).

Mouchawar co-founded Souq.com in 2005 alongside Jabbar, Internet Group's Samih Toukan, and Hussam Khoury.

In 2014, he established the White Friday sales event to coincide with Black Friday in the US, explaining that a "black" Friday doesn't make cultural sense in the Arab world, since Friday is the traditional day of prayer. The sale was widely popular as it raised over $275 million. In 2015 Souq.com more than doubled its sales during its second White Friday sale, with 13 million visitors and 600,000 items sold during November 25-28 across the UAE, Saudi Arabia, Kuwait and Egypt. Additionally it was involved in the exclusive release of the Huawei Honor 6 launch in Abu Dhabi.

In February 2016, Souq.com announced it had received $275m of funding, with a valuation above $1bn, the Arab world's largest ever funding deal, making the e-commerce retailer the region's first unicorn. In March 2017, it was made public that Amazon, the American e-commmerce site acquired the brand. The sum of this deal was not disclosed.


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