Rolaids
 |
|
| Product type | Antacid |
|---|---|
| Owner | Chattem (subsidiary of Sanofi) |
| Country | U.S. |
| Introduced | 1954 |
| Markets | Americas, the United Arab Emirates and Fiji |
| Previous owners |
Warner-Lambert Pfizer McNeil Consumer Healthcare |
| Tagline | "Rolaids—that's how you spell relief" |
| Website | www |
Rolaids is an American brand of antacid produced by Chattem.
Sanofi acquired the Rolaids brand in January 2013 from McNeil Consumer Healthcare, a subsidiary of Johnson & Johnson, after a two-year period where the brand was pulled off the market due to product recalls resulting from quality control and manufacturing issues that also left former fellow antacid brand Pepcid AC's "chewables" product and other fellow McNeil products like some varieties of Tylenol off store shelves for the same period. In turn, the brand had been acquired from Pfizer Consumer Healthcare in 2006. Rolaids returned to the market at the beginning of September 2013 under Chattem ownership with new packaging, trade dress, and a new liquid variety.
It was invented by American chemist Irvine W. Grote in the late 1920s, and originated with manufacturing in Chattanooga, Tennessee under one of Chattem's forerunner companies, which manufactured the brand for Warner-Lambert; Warner-Lambert merged with Pfizer in 2000.
Rolaids tablets come in many different flavors, including original peppermint, cherry, freshmint, fruit, tropical, punch, cool mint, berry, and apple.
McNeil Consumer Healthcare voluntarily recalled Rolaids products in the Americas, the United Arab Emirates (UAE), and Fiji on January 15, 2010, in consultation with the FDA. The company initiated the recall following an investigation of consumer reports of an unusual moldy, musty, or mildewlike odor that, in a small number of cases, was associated with temporary and nonserious gastrointestinal events. These events included nausea, stomach pain, vomiting, and diarrhea. At that time, the Rolaids website carried the following statement regarding product availability: "You may have noticed that ROLAIDS® products are not available at your local retailers. We are changing some of our manufacturing facilities where our products are made, a process that will take time to complete. We apologize for the inconvenience this may be causing you. Your health and comfort are important to us, and we assure you we are working hard to get ROLAIDS® product back on store shelves."
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Wikipedia