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Richard Florida


Richard L. Florida (born November 26, 1957, in Newark, New Jersey) is an American urban studies theorist. Florida's focus is on social and economic theory. He is currently a professor and head of the Martin Prosperity Institute at the Rotman School of Management at the University of Toronto.

Prof. Florida received a PhD from Columbia University in 1986. Prior to joining George Mason University's School of Public Policy, where he spent two years, he taught at Carnegie Mellon University's Heinz College in Pittsburgh from 1987 to 2005. He was named a Senior Editor at The Atlantic in March 2011 after serving as a correspondent for TheAtlantic.com for a year.

Florida lives in Toronto and Miami and is married to Rana Florida.

Florida is best known for his concept of the creative class and its implications for urban regeneration. This idea was expressed in Florida's best-selling books The Rise of the Creative Class (2002), Cities and the Creative Class, and The Flight of the Creative Class. A book focusing on the issues surrounding urban renewal and talent migration, titled Who's Your City?, was recently published.

Florida's theory asserts that metropolitan regions with high concentrations of technology workers, artists, musicians, lesbians and gay men, and a group he describes as "high bohemians", exhibit a higher level of economic development. Florida refers to these groups collectively as the "creative class." He posits that the creative class fosters an open, dynamic, personal and professional urban environment. This environment, in turn, attracts more creative people, as well as businesses and capital. He suggests that attracting and retaining high-quality talent versus a singular focus on projects such as sports stadiums, iconic buildings, and shopping centers, would be a better primary use of a city's regeneration of resources for long-term prosperity. He has devised his own ranking systems that rate cities by a "Bohemian index," a "Gay index," a "diversity index" and similar criteria.


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