Rescue Heroes

Rescue Heroes was a line of toys from Fisher-Price introduced in 1997, depicting various rescue personnel and their equipment. In 1999 an animated television series of the same name debuted. A film titled Rescue Heroes: The Movie was released in 2003, and it was based on the TV series.

On October 2, 1999, an animated television series based on the toy line debuted. The TV series, titled Rescue Heroes ran for three seasons, concluding on December 18, 2002.

The series, which is about a group of rescue personnel that travel the world while saving lives from both natural and man-made disasters, strives to teach proper safety techniques and how to deal with various issues. At the end of most episodes the Rescue Heroes would give safety tips and discuss how to handle the conflict presented in the episode. The episode would then usually conclude with the slogan "Think like a Rescue Hero, think safe."

In 2007, Fisher-Price stopped producing Rescue Heroes products and updating the Rescue Heroes website. However, between 2010 and 2013, Fisher-Price produced a new collection of figurines under the title "Hero World", a line shared with other licensed characters. Among the collection were preexisting characters such as Billy Blazes and Jake Justice. These figurines were slightly smaller than the original figurines and incompatible with previous playsets. In 2014, Rescue Heroes were included in the Imaginext toy line, appearing as small figurines.

Rescue Heroes has spawned numerous interactive formats of entertainment, including PC, Sony PlayStation, Game Boy Color, Game Boy Advance, Pixter, Radica Play TV, and Smart Cycle.

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