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Rejected

Rejected
Directed by Don Hertzfeldt
Produced by Don Hertzfeldt
Written by Don Hertzfeldt
Starring Robert May
Jennifer Nyholm
Don Hertzfeldt
Cinematography Don Hertzfeldt
Edited by Rebecca Moline
Release date
  • 2000 (2000)
Running time
9:22
Language English

Rejected is an animated short comedy film by Don Hertzfeldt that in 2000 was nominated for an Academy Award for Best Animated Short Film at the 73rd Academy Awards. It received 27 awards from film festivals around the world.

Rejected has a cult following and has grown into a pop culture icon that is frequently quoted or referenced. In 2009, it was the only short film named as one of the "Films of the Decade" by Salon.com. In 2010, it was noted as one of the five "most innovative animated films of the past ten years" by The Huffington Post.

A fictional frame story explains that Hertzfeldt was commissioned to do animated segments for commercials and television network interstitials, but they were all rejected upon receipt. This is followed by a collection of short, surreal vignettes, presented as a reel of rejected corporate advertising work. According to the frame story, Hertzfeldt was assigned to do commercial segments for the Family Learning Channel, which were rejected after review. He would later do commercials for the Johnson & Mills Corporation, which was rejected outright. After the Johnson & Mills Corporation Advertisements, the frame story states that Hertzfeldt began finishing commercials and shorts with his left hand. After the short segments, the story says that the rejected cartoons were running out of control, and later on fell apart. The animator begins to break down mentally and the animated world he created literally begins to (like the frame story said) fall apart, brutally killing all of his characters in the process.

Rejected world-premiered at the San Diego Comic Convention in 2000. Between hundreds of film festival appearances since then, Rejected also toured North American theaters in 2000, 2001, and 2002 with Spike and Mike's Sick and Twisted Festival of Animation; in 2001 and 2002 again with a retrospective touring program of Hertzfeldt's and animator Bill Plympton's films called "The Don and Bill Show"; and returned to theaters once again in 2003 and 2004 with Hertzfeldt's own the Animation Show tour.


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