Red Herring magazine
August 29, 2005 cover of Red Herring magazine
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| Year founded | 1993 |
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| Final issue | 2007 |
| Country | United States |
| Language | English |
| Website | www |
| ISSN | 1080-076X |
Red Herring is a media company that publishes an innovation magazine, an online daily technology news service, technology newsletters and hosts events for technology leaders.
Red Herring is perhaps best known for its Red Herring Top 100 technology awards and the international conferences it hosts each year. The Red Herring Top 100 began in 1996 and highlights startup companies and private ventures in Asia, Europe and the Americas.
Red Herring began as a technology business magazine in 1993 and flourished during the dot com boom, with global distribution and bureaus in Bangalore, Beijing, and Paris. It also sponsored conferences designed to bring venture capitalists, entrepreneurs, and technologists together. The magazine went into decline with the dot com crash, and ceased print publication in 2003. It was relaunched in late 2004 under publisher Alex Vieux and editor-in-chief Joel Dreyfuss, but again ceased print publication in 2007, continuing publication in digital form until 2011. Red Herring continues to publish technology sector news online.
Red Herring began as a magazine, founded in 1993 by a former banker named Anthony Perkins. Perkins named the magazine “Red Herring” after what bankers use to describe the prospectus for an initial public offering of stock. The publication initially focused on the venture capital community and expanded its focus to include more of the technology sector.
The founders sold stakes in the magazine to outside investors, but as the dot-com bust deepened, the magazine struggled, ceasing publication in 2003. Later that year, Alex Vieux of Dasar acquired some of the company's assets. In September 2003, Vieux relaunched the Herring as a website with James Daly as Editor in Chief. The first official issue of the relaunched print publication was published in November 2004.
Perkins had previously founded Upside magazine with Rich Karlgaard (who later became publisher of Forbes). Chris Alden and Zack Herlick, friends since junior high school, had started a computer consulting company and taught computer science prior to partnering with Perkins.
Ron Conway, of Angel Investors, was an early adviser and board member.
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