Having announced that he was working on his fifth studio album, MC Ren immediately reached out to E-A-Ski for production. The two begun collaborating and MC Ren announced that E-A-Ski was going to produce the whole album, including the single. After talking about it for weeks, the single was eventually released on March 27, 2014.

To promote the single MC Ren appeared on several radio shows and did a handful of interviews with magazined and newspapers. Before released the single on iTunes, he released it on hiphop magazine DubCNN to give the single a buzz.

The single was met with mostly positive review from both fans and critics. It also received some airplay on many radio stations, including some mainstream airplay.

MC Ren stated on his Twitter account that there are plans made to shoot a music video, without giving much information. It is unknown if the music video is for the remix or the original song.

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Wikipedia