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The aircraft design process is the engineering design process by which aircraft are designed. These depend on many factors such as customer and manufacturer demand, safety protocols, physical and economic constraints etc. For some types of aircraft the design process is regulated by national airworthiness authorities. This article deals with powered aircraft such as airplanes and helicopter designs.

Aircraft design is a compromise between many competing factors and constraints and accounts for existing designs and market requirements to produce the best aircraft.

The design process starts with the aircraft's intended purpose. Commercial airliners are designed for carrying a passenger or cargo payload, long range and greater fuel efficiency where as fighter jets are designed to perform high speed maneuvers and provide close support to ground troops. Some aircraft have specific missions, for instance, amphibious airplanes have a unique design that allows them to operate from both land and water, some fighters, like the Harrier Jump Jet, have VTOL (Vertical Take-off and Landing) ability, helicopters have the ability to hover over an area for a period of time.

The purpose may be to fit a specific requirement, e.g. as in the historical case of a British Air Ministry specification, or fill a perceived "gap in the market"; that is, a class or design of aircraft which does not yet exist, but for which there would be significant demand.

Another important factor that influences the design of the aircraft are the regulations put forth by national airworthiness authorities.

Airports may also impose limits on aircraft, for instance, the maximum wingspan allowed for a conventional aircraft is 80 m to prevent collisions between aircraft while taxiing.

Budget limitations, market requirements and competition set constraints on the design process and comprise the non-technical influences on aircraft design along with environmental factors. Competition leads to companies striving for better efficiency in the design without compromising performance and incorporating new techniques and technology.

In the 1950s and ’60s, unattainable project goals were regularly set, but then abandoned, whereas today troubled programs like the Boeing 787 and the Lockheed Martin F-35 have proven far more costly and complex to develop than expected. More advanced and integrated design tools have been developed. Model-based systems engineering predicts potentially problematic interactions, while computational analysis and optimization allows designers to explore more options early in the process. Increasing automation in engineering and manufacturing allows faster and cheaper develoment. Technology advances from materials to manufacturing enable more complex design variations like multifunction parts. Once impossible to design or construct, these can now be 3D printed, but they have yet to prove their utility in applications like the Northrop Grumman B-21 or the re-engined A320neo and 737 MAX. Airbus and Boeing also recognize the economic limits, that the next airliner generation cannot cost more than the previous ones did.

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