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Race records


Race records were 78-rpm phonograph records marketed to African Americans between the 1920s and 1940s. They primarily contained race music, comprising various African-American musical genres, including blues, jazz, and gospel music, and also comedy. These records were, at the time, the majority of commercial recordings of African-American artists in the US. Few African-American artists were marketed to white audiences. Race records were marketed by Okeh Records,Emerson Records,Vocalion Records,Victor Talking Machine Company,Paramount Records, and several other companies.

Such records were labeled "race records" in reference to their marketing to African Americans, but white Americans gradually began to purchase such records as well. In the 16 October 1920 issue of the Chicago Defender, an African-American newspaper, an advertisement for Okeh records identified Mamie Smith as "Our Race Artist". Most of the major recording companies issued "race" series of records from the mid-1920s to the 1940s.

In hindsight the term race record may seem derogatory , but in the early 20th century the African-American press routinely used the term the Race to refer to African Americans as a whole and race man or race woman to refer to an African-American individual who showed pride in and support for African-American people and culture (compare the cognate term la raza for Latin American cultural identity).

Billboard published a Race Records chart between 1945 and 1949, initially covering juke box plays and from 1948 also covering sales. This was a revised version of the Harlem Hit Parade chart, which it had introduced in 1942.


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